{"id":2591,"date":"2023-01-29T13:55:28","date_gmt":"2023-01-29T11:55:28","guid":{"rendered":"https:\/\/teachingisfun.net\/?p=2591"},"modified":"2024-06-18T13:57:17","modified_gmt":"2024-06-18T10:57:17","slug":"textos-amigables-seo-2","status":"publish","type":"post","link":"https:\/\/teachingisfun.net\/es\/textos-amigables-seo-2\/","title":{"rendered":"C\u00f3mo escribir textos optimizados para SEO"},"content":{"rendered":"

You write a text. You like it. But are you sure that your text is easy to read? In this article, I will tell you what you should pay attention to and how to calculate the readability of your text easily. When we write our texts, we should pay attention to headlines, keywords, transition words, consecutive sentences, subheading distribution, paragraph length, sentence length, word complexity, and passive voice.<\/p>\n\n\n\n

Existen algunos programas que eval\u00faan tu texto para que tenga una mayor claridad. No obstante, esos programas son de inteligencia artificial, y no de humanos. Y nosotros, los humanos, escribimos para humanos, \u00bfno? Por esta raz\u00f3n, eval\u00fao la legibilidad de mis textos por mi misma.<\/p>\n\n\n\n

Titular<\/strong><\/h5>\n\n\n\n

Primero, el t\u00edtulo debe tener un m\u00e1ximo de 9 palabras y se debe leer f\u00e1cilmente.<\/p>\n\n\n\n

El t\u00edtulo debe ser un resumen que capte la atenci\u00f3n del lector. Debe indicar el valor de tu texto.<\/p>\n\n\n\n

Tambi\u00e9n, un titular es una promesa para el lector. Ten en cuenta cumplir la promesa.<\/p>\n\n\n\n

Es una buena idea utilizar numeros. La gente confia m\u00e1s cuando ven n\u00fameros impares. Por ejemplo, \u201c7 consejor para \u2026\u201d<\/p>\n\n\n\n

Igualmente, la gente besca respuestas a preguntas o problemas. Por lo tanto, los t\u00edtulos populares comienzan con \u201cc\u00f3mo\u201d, \u201cpor qu\u00e9\u201d, \u201cqu\u00e9\u201d, y \u201ccuando\u201d. Por ejemplo, \u201cc\u00f3mo aprender ingl\u00e9s r\u00e1pidamente\u201d, \u201cporque tener un blog\u201d, \u201cqu\u00e9 escribir en la p\u00e1gina de inicio de su sitio web\u201d, \u201ccuando es bueno publicar en instagram\u201d etc.<\/p>\n\n\n\n

Es por ello que si usas adjetivos en tu titular, habr\u00e1 m\u00e1s posibilidades de que tu texto sea le\u00eddo.<\/p>\n\n\n\n

Seg\u00fan algunas investigaciones, la f\u00f3rmula perfecta para los titulares es<\/p>\n\n\n\n

numero o disparador + adjetivo + palabra clave + promesa de valor<\/strong><\/p>\n\n\n\n

Longitud del texto<\/strong><\/h5>\n\n\n\n

En segundo lugar, para fines de SEO, tus textos deben tener al menos 900 palabras. No obstante, pienso que tus escritos deben abordan todos los puntos que deseas expresar. Una vez m\u00e1s, escribimos para personas, no para algoritmos de posicionamiento en buscadores.<\/p>\n\n\n\n

Longitud del p\u00e1rrafo<\/strong><\/h5>\n\n\n\n

Se recomienda que entre 100 y 200 palabras - aproximadamente 5 oraciones. <\/p>\n\n\n\n

Distribuci\u00f3n de subt\u00edtulos<\/strong><\/h5>\n\n\n\n

Del mismo modo, se recomienda que despu\u00e9s de cada 300 palabras en el texto, haya un subt\u00edtulo para una mayor legibilidad.<\/p>\n\n\n\n

Longitud de la oraci\u00f3n<\/strong><\/h5>\n\n\n\n

No debe haber m\u00e1s de 20 palabras en una oraci\u00f3n. No obstante, si escribe en alem\u00e1n, puede que haya m\u00e1s palabras en las oraciones.<\/p>\n\n\n\n

Las palabras y frases de transici\u00f3n<\/strong><\/h5>\n\n\n\n

Las palabras de transici\u00f3n son las que facilitan la lectura. Ayudan a la coherencia y continuidad de un texto. Adem\u00e1s, forman parte de nuestro idioma.<\/p>\n\n\n\n

Las usamos para a\u00f1adir o enlazar ideas (p. ej., y, adem\u00e1s, tambi\u00e9n), mostrar causas (p. ej. porque, por eso, por causa de), mostrar el orden (p. ej. primero, en segundo lugar, finalmente), cuando hablamos de comparaci\u00f3n (p. ej. asimismo, en cambio, igual que), posibilidad (p. ej. parece que, probablemente), etc.<\/p>\n\n\n\n

Y ahora, la cuesti\u00f3n es cu\u00e1ntas palabras de transici\u00f3n debe haber en tu texto. Tengo una f\u00f3rmula f\u00e1cil para ti. Debo confesar que mi esposo me ha ayudado con esta f\u00f3rmula. La formula es as\u00ed<\/p>\n\n\n\n

el n\u00famero de palabras de transici\u00f3n : el n\u00famero de palabras en tu texto x 100 = X<\/strong><\/p>\n\n\n\n

X es el porcentaje de palabras de transici\u00f3n en tu texto.<\/p>\n\n\n\n

El porcentaje perfecto en tu texto podr\u00eda ser 30%.<\/p>\n\n\n\n

Por ejemplo, hay 1000 palabras en mi texto, y hay 300 palabras de transici\u00f3n.<\/p>\n\n\n\n

300 : 1000 x 100 = 30%<\/p>\n\n\n\n

A pesar de esto, algunos expertos dicen que debe haber 2 palabras de transici\u00f3n en cada p\u00e1rrafo.<\/p>\n\n\n\n

Ten en cuenta que tu texto debe ser para los humanos y no para algoritmos SEO. Si tu texto tiene menos que de 30% de palabras de transici\u00f3n y suena bien, es totalmente correcto.<\/p>\n\n\n\n

Palabras clave<\/strong><\/h5>\n\n\n\n

Se recomienda tener una densidad de palabras clave de 1-2% en tu texto. <\/p>\n\n\n\n

La f\u00f3rmula es<\/p>\n\n\n\n

n\u00famero de palabras clave : n\u00famero de palabras en el texto x 100 = X%<\/strong><\/p>\n\n\n\n

Algunos expertos dicen que debes tener 2-3 palabras clave por cada 500 palabras.<\/p>\n\n\n\n

Adem\u00e1s, recuerda incluir tus palabras clave en los textos alternativos, meta descripci\u00f3n, slug, etc. <\/p>\n\n\n\n

Oraciones consecutivas<\/strong><\/h5>\n\n\n\n

Si tus oraciones comienzan con las mismas palabras son oraciones repetitivas.<\/p>\n\n\n\n

Es importante que tus oraciones no comienzan con las mismas palabras.<\/p>\n\n\n\n

Voz pasiva<\/strong><\/h5>\n\n\n\n

Si escribes un texto en ingl\u00e9s o espa\u00f1ol es importante que no haya voz pasiva. Pero si escribes un texto en aleman est\u00e1 bien tener la voz pasiva.<\/p>\n\n\n\n

Prueba de nivel Flesch\u2013Kincaid<\/strong>s<\/h5>\n\n\n\n

Las pruebas de legibilidad de Flesch-Kincaid son pruebas de legibilidad dise\u00f1adas para indicar qu\u00e9 tan dif\u00edcil es entender textos. La prueba de nivel Flesch\u2013Kincaid fue inventada por Rudolf Flesch. Rudolf Flesch<\/a>.<\/p>\n\n\n\n

Los resultados de las pruebas se correlacionan aproximadamente inversamente. Un texto con una puntuaci\u00f3n comparativamente alta en la prueba de facilidad de lectura deber\u00eda tener una puntuaci\u00f3n m\u00e1s baja en la prueba de nivel de grado.<\/p>\n\n\n\n

A continuaci\u00f3n ver\u00e1s las f\u00f3rmulas para los textos en ingl\u00e9s, espa\u00f1ol y alem\u00e1n. X es tu resultado. X es tu resultado.<\/strong><\/p>\n\n\n\n

Prueba de legibilidad de Flesch\u2013Kincaid para textos en ingl\u00e9s<\/strong><\/h5>\n\n\n\n

La f\u00f3rmula para textos es<\/p>\n\n\n\n

X = 206,835 \u2013 84,6 x WL \u2013 1,015 x SL<\/strong><\/p>\n\n\n\n

SL - es la longitud promedio de la oraci\u00f3n. El n\u00famero de palabras del texto se divide por el n\u00famero de oraciones.<\/p>\n\n\n\n

WL - es la longitud media de las palabras en s\u00edlabas. El n\u00famero de s\u00edlabas del texto se divide por el n\u00famero de palabras. <\/p>\n\n\n\n

Prueba de nivel Flesch\u2013Kincaid para textos en espa\u00f1ol<\/strong><\/h5>\n\n\n\n

La f\u00f3rmula para textos en espa\u00f1ol es: 0.39 (total palabras\/total frases) + 11.8 (total s\u00edlabas\/total palabras) - 15.59 = X<\/strong><\/p>\n\n\n\n

Prueba de nivel Flesch\u2013Kincaid para textos en alem\u00e1n<\/strong><\/h5>\n\n\n\n

X= 180 – SL – WL x 58,5<\/strong><\/p>\n\n\n\n

WL - es la longitud media de las palabras en s\u00edlabas. El n\u00famero de s\u00edlabas del texto se divide por el n\u00famero de palabras. <\/p>\n\n\n\n

SL - es la longitud promedio de la oraci\u00f3n. El n\u00famero de palabras del texto se divide por el n\u00famero de oraciones.<\/p>\n\n\n\n

Los resultados:<\/strong><\/h5>\n\n\n\n

Por lo tanto, los resultados se diferencian a\u00fan m\u00e1s para poder hacer afirmaciones m\u00e1s precisas sobre los textos:<\/p>\n\n\n\n

90-100: Muy f\u00e1cil. Adecuado para un estudiante de 11 a\u00f1os.<\/p>\n\n\n\n

80-90: F\u00e1cil<\/p>\n\n\n\n

70-80: Medio f\u00e1cil<\/p>\n\n\n\n

60-70: Medio. Adecuado para estudiantes de 13 a 15 a\u00f1os.<\/p>\n\n\n\n

50-60: Peso medio<\/p>\n\n\n\n

30-50: Pesado<\/p>\n\n\n\n

0-30: Muy dif\u00edcil. Adecuado para acad\u00e9micos.<\/p>\n\n\n\n

En Conclusi\u00f3n<\/strong><\/h5>\n\n\n\n

Igualmente, antes de publicar tus textos, es una buena idea revisarlos. Aunque lo refines, vale la pena.<\/p>\n\n\n\n

Sin embargo, recuerda que escribes para humanos, no para SEO.<\/strong><\/p>\n\n\n\n

\n\n\n\n

Fuentes utilizadas:<\/strong><\/p>\n\n\n\n

Alderson, J. (2022, October 25). How to use headings on Your site<\/em>. Yoast. Retrieved January 27, 2023, from https:\/\/yoast.com\/how-to-use-headings-on-your-site\/<\/a><\/p>\n\n\n\n

Consecutive sentences check – yoast SEO features \u2022 yoast<\/em>. Yoast. (2022, March 15). Retrieved January 27, 2023, from https:\/\/yoast.com\/features\/consecutive-sentence-check\/<\/a><\/p>\n\n\n\n

Cursos virtuales \u2013 revista tips de educaci\u00f3n<\/em>. (n.d.). Retrieved January 28, 2023, from https:\/\/tipseducacion.com\/archives\/category\/cursos-virtuales<\/a><\/p>\n\n\n\n

Flesch reading ease<\/em>. Flesch Reading Ease – Ryte Digital Marketing Wiki. (n.d.). Retrieved January 27, 2023, from https:\/\/en.ryte.com\/wiki\/Flesch_Reading_Ease<\/a><\/p>\n\n\n\n

How long is a paragraph?<\/em> Grammarly. (2020, February 14). Retrieved January 27, 2023, from https:\/\/www.grammarly.com\/blog\/how-long-is-a-paragraph\/<\/a><\/p>\n\n\n\n

How long is a paragraph?<\/em> Grammarly. (2020, February 14). Retrieved January 28, 2023, from https:\/\/www.grammarly.com\/blog\/how-long-is-a-paragraph\/<\/a><\/p>\n\n\n\n

Oliver, A. (2019, November 26). Finding the complexity of words<\/em>. Medium. Retrieved January 27, 2023, from https:\/\/towardsdatascience.com\/finding-the-complexity-of-words-6c487cea562<\/a><\/p>\n\n\n\n

Rakt, M. van de. (2022, July 18). Transition words: Why and how to use them<\/em>. Yoast. Retrieved January 27, 2023, from https:\/\/yoast.com\/transition-words-why-and-how-to-use-them\/<\/a><\/p>\n\n\n\n

Salvad\u00f3, A. (2022, February 17). \u25b7 palabras de Transici\u00f3n Seo O Frases: C\u00f3mo USARLAS<\/em>. Jevnet. Retrieved January 27, 2023, from https:\/\/www.jevnet.es\/palabras-transicion-seo\/<\/a><\/p>\n\n\n\n

Salvad\u00f3, A. (2022, February 17). \u25b7 palabras de Transici\u00f3n Seo O Frases: C\u00f3mo USARLAS<\/em>. Jevnet. Retrieved January 27, 2023, from https:\/\/www.jevnet.es\/palabras-transicion-seo\/<\/a><\/p>\n\n\n\n

Word complexity – yoast seo features \u2022 yoast<\/em>. Yoast. (2022, December 13). Retrieved January 27, 2023, from https:\/\/yoast.com\/features\/word-complexity\/<\/a><\/p>\n\n\n\n

Yuncal, A. (2019, June 26). \u00bfSabes Qu\u00e9 es en Seo El test Flesch-Kincaid?<\/em> LinkedIn. Retrieved January 27, 2023, from https:\/\/www.linkedin.com\/pulse\/sabes-qu%C3%A9-es-en-seo-el-test-flesch-kincaid-antonio-yuncal\/?originalSubdomain=es<\/a><\/p>","protected":false},"excerpt":{"rendered":"

You write a text. You like it. But are you sure that your text is easy to read? In this article, I will tell you what you should pay attention to and how to calculate the readability of your text easily. When we write our texts, we should pay attention to headlines, keywords, transition words, […]<\/p>\n","protected":false},"author":5480958,"featured_media":2738,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[1591],"tags":[754720732,754720733],"class_list":["post-2591","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-teaching","tag-measure-the-readability-of-text","tag-readability-of-text"],"yoast_head":"\nHow to write SEO-friendly texts - #teachingisfun<\/title>\n<meta name=\"description\" content=\"You write a lovely text. 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