{"id":3324,"date":"2023-05-24T09:08:20","date_gmt":"2023-05-24T07:08:20","guid":{"rendered":"https:\/\/teachingisfun.net\/?p=3324"},"modified":"2023-08-29T13:00:24","modified_gmt":"2023-08-29T10:00:24","slug":"beneficios-de-tener-un-canal-de-youtube-para-pequenas-empresas-2","status":"publish","type":"post","link":"https:\/\/teachingisfun.net\/es\/beneficios-de-tener-un-canal-de-youtube-para-pequenas-empresas-2\/","title":{"rendered":"8 ventajas de tener un canal de YouTube para peque\u00f1as empresas"},"content":{"rendered":"<p>\u00a1Hay MUCHOS beneficios de tener un canal de YouTube para peque\u00f1as empresas! Vale la pena tener un canal de YouTube, incluso si tienes una peque\u00f1a empresa. Incluso dir\u00eda que las peque\u00f1as empresas deben tener un canal de YouTube. Y he aqu\u00ed por qu\u00e9. He esbozado 8 beneficios principales.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-most-visited-website\">1. Es un sitio web muy visitado<\/h3>\n\n\n\n<p>\u00bfSab\u00edas que YouTube es uno de los sitios web m\u00e1s visitados del mundo? Seg\u00fan <a href=\"https:\/\/www.visualcapitalist.com\/the-50-most-visited-websites-in-the-world\/\">Visual Capitalist<\/a>, YouTube tiene 34,6 mil millones de visitas cada mes. Comparan los 3 sitios web m\u00e1s visitados:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Google: 92.500 billones<\/li>\n\n\n\n<li>YouTube: 34.600 billones<\/li>\n\n\n\n<li>Facebook: 25.500 billones<\/li>\n<\/ul>\n\n\n\n<p>Creo que es evidente que YouTube es extremadamente popular.&nbsp;<\/p>\n\n\n\n<p>Adem\u00e1s, crear un canal de YouTube no te costar\u00e1 nada.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-increase-your-sales\">2. Aumenta tus ventas<\/h3>\n\n\n\n<p>Otro beneficio de tener un canal de YouTube para peque\u00f1as empresas es aumentar tus ventas. Como dije antes, YouTube, 34,6 mil billones, mucha gente para ver tus videos. La gente mira videos de YouTube en todo el mundo. Muchos de ellos ver\u00edan videos en idiomas que no conocen porque hay una opci\u00f3n para activar los subt\u00edtulos en el idioma que conocen.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-learn-about-your-viewers\">3. Aprende sobre tus espectadoras\/es<\/h3>\n\n\n\n<p>Conocer a tu audiencia es importante porque obtendr\u00e1s una mejor comprensi\u00f3n de tus videos y el rendimiento del canal. Una vez que tengas toda la informaci\u00f3n necesaria, puedes ajustar, por ejemplo, la hora y los d\u00edas en que cargas tus videos.<\/p>\n\n\n\n<p>Adem\u00e1s de la demograf\u00eda, el an\u00e1lisis de YouTube tiene caracter\u00edsticas maravillosas:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>vistas;<\/li>\n\n\n\n<li>tiempo de visualizaci\u00f3n;<\/li>\n\n\n\n<li>c\u00f3mo los espectadores encuentran tus videos;<\/li>\n\n\n\n<li>t\u00e9rminos de b\u00fasqueda de YouTube;<\/li>\n\n\n\n<li>suscriptores;<\/li>\n\n\n\n<li>impresiones;<\/li>\n\n\n\n<li>tasa de clics de las impresiones;<\/li>\n\n\n\n<li>duraci\u00f3n promedio de visualizaci\u00f3n;<\/li>\n\n\n\n<li>mejores v\u00eddeos;<\/li>\n\n\n\n<li>tipos de fuentes de tr\u00e1fico;<\/li>\n\n\n\n<li>contenido que te sugiere, etc.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Lee m\u00e1s sobre el an\u00e1lisis de YouTube <a href=\"https:\/\/blog.hubspot.es\/marketing\/metricas-marketing-digital\">aqu\u00ed<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-4-reach-even-more-people-nbsp\">4. Llega a m\u00e1s personas&nbsp;<\/h3>\n\n\n\n<p>incluyendo el texto en la descripci\u00f3n del video para llegar a m\u00e1s personas. Es posible que algunas personas no tengan la oportunidad de ver un video activando el sonido, por ejemplo, un beb\u00e9 est\u00e1 durmiendo y no hay auriculares cerca. Sin embargo, si tienes una buena descripci\u00f3n de tus videos, tus espectadores podr\u00e1n leer la informaci\u00f3n.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-5-video-testimonials-nbsp\">5. Testimonios en video&nbsp;<\/h3>\n\n\n\n<p>\u00a1Agregar testimonios en video es una excelente idea! Son m\u00e1s memorables y construyen conexiones m\u00e1s fuertes.<\/p>\n\n\n\n<p>Seg\u00fan <a href=\"https:\/\/www.wyzowl.com\/testimonials-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">Wyzowl<\/a>,<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>El 77% de las personas que han visto un video testimonial de una marca dicen que ha contribuido a convencerlos de comprar su producto o servicio.<\/li>\n\n\n\n<li>El 79 por ciento de las personas prefieren los testimonios en video para obtener m\u00e1s informaci\u00f3n sobre una empresa o producto.<\/li>\n\n\n\n<li>El 42% de las personas dice que los videos testimoniales son efectivos porque muestran a una persona real y ayudan al espectador a comprender su historia.<\/li>\n\n\n\n<li>2 de cada 3 personas dicen que es m\u00e1s probable que realicen una compra despu\u00e9s de ver un video testimonial que demuestra c\u00f3mo un negocio, producto o servicio ha ayudado a otra persona a gustarle.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-6-your-content-will-never-die\">6. Tu contenido nunca morir\u00e1<\/h3>\n\n\n\n<p>A diferencia de las redes sociales, donde tu contenido muere en unas pocas horas, tu contenido nunca morir\u00e1 porque las personas seguir\u00e1n encontr\u00e1ndolo a trav\u00e9s de Google u otros motores de b\u00fasqueda.&nbsp;<\/p>\n\n\n\n<p>Hay muchos videos en mi canal de YouTube filmados hace 5 o 6 a\u00f1os que siguen siendo extremadamente populares hoy en d\u00eda. Esto aumenta mi tr\u00e1fico y aumenta las conversiones. Esto funciona con \u00e9xito no solo para m\u00ed sino tambi\u00e9n para todos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-7-communication-skills\">7. Habilidades de comunicaci\u00f3n<\/h3>\n\n\n\n<p>Grabar videos es una manera fant\u00e1stica de mejorar tus habilidades de comunicaci\u00f3n y habla. No importa en qu\u00e9 idioma crees los videos. Incluso si est\u00e1n en tu idioma nativo, grabar un video es una oportunidad maravillosa para desarrollar tus habilidades de comunicaci\u00f3n y el lenguaje. Si no te gusta particularmente la primera versi\u00f3n de tu grabaci\u00f3n, siempre tienes la oportunidad de grabar este video de nuevo, mientras que en la realidad no tienes oportunidad de reformular el discurso o tu enfoque.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-8-filming-is-fun\">8. Filmar es divertido<\/h3>\n\n\n\n<p>Divertirse es importante ya que&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>reduce el estr\u00e9s,<\/li>\n\n\n\n<li>aumenta la creatividad,<\/li>\n\n\n\n<li>mejora las habilidades sociales,<\/li>\n\n\n\n<li>mejora la memoria,<\/li>\n\n\n\n<li>Adem\u00e1s, divertirse<\/li>\n\n\n\n<li>disminuye las emociones negativas,&nbsp;<\/li>\n\n\n\n<li>ayuda a sanar heridas emocionales,&nbsp;<\/li>\n\n\n\n<li>mejora la calidad del sue\u00f1o, etc.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>Puedes leer m\u00e1s sobre los beneficios de divertirte <a href=\"https:\/\/www.minimalismmadesimple.com\/home\/having-fun\/\">aqu\u00ed<\/a>.&nbsp;<\/p>\n\n\n\n<p>PD Recuerda incluir tus datos de contacto en la descripci\u00f3n de tus v\u00eddeos para que tus potenciales clientes contacten contigo.&nbsp;<\/p>\n\n\n\n<p>Si tienes un canal de YouTube, comparte el enlace en los comentarios a continuaci\u00f3n :)&nbsp;<\/p>\n\n\n\n<p>Fuentes utilizadas:<\/p>\n\n\n\n<p>Chi, C. (2022, November 15). <em>YouTube analytics: The 15 metrics that actually matter<\/em>. HubSpot Blog. <a href=\"https:\/\/blog.hubspot.es\/marketing\/metricas-marketing-digital\">https:\/\/blog.hubspot.es\/marketing\/metricas-marketing-digital<\/a><\/p>\n\n\n\n<p>Ladwig, V. M. (2018, June 29). <em>YouTube analytics \u2013 Welche Funktionen Sind wichtig?<\/em>. Tubesights. <a href=\"https:\/\/tubesights.de\/youtube-analytics-welche-funktionen-sind-wichtig\/\">https:\/\/tubesights.de\/youtube-analytics-welche-funktionen-sind-wichtig\/<\/a><\/p>\n\n\n\n<p>Lapp, J. (2023, January 20). <em>YouTube analytics: Ein Umfassender Leitfaden<\/em>. HubSpot. <a href=\"https:\/\/blog.hubspot.de\/marketing\/youtube-analytics-wichtige-kennzahlen\">https:\/\/blog.hubspot.de\/marketing\/youtube-analytics-wichtige-kennzahlen<\/a><\/p>\n\n\n\n<p>Neufeld, Graphics\/Design, D. (2022, December 28). <em>The 50 most visited websites in the world<\/em>. Visual Capitalist. <a href=\"https:\/\/www.visualcapitalist.com\/the-50-most-visited-websites-in-the-world\/\">https:\/\/www.visualcapitalist.com\/the-50-most-visited-websites-in-the-world\/<\/a><\/p>\n\n\n\n<p>Rebecca. (2021a, January 2). <em>10 simple benefits of having fun<\/em>. Minimalism Made Simple. <a href=\"https:\/\/www.minimalismmadesimple.com\/home\/having-fun\/\">https:\/\/www.minimalismmadesimple.com\/home\/having-fun\/<\/a><em>Testimonials statistics 2020<\/em>. Wyzowl. (n.d.). <a href=\"https:\/\/www.wyzowl.com\/testimonials-statistics\/\">https:\/\/www.wyzowl.com\/testimonials-statistics\/<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>There are SO many benefits of having a YouTube channel for small businesses! It is totally worth having a YouTube channel, even if you own a small business. I\u2019d even say that small businesses must have a YouTube channel. And here is why. I have outlined 8 main benefits. 1. Most visited website Did you [&hellip;]<\/p>\n","protected":false},"author":5480958,"featured_media":3341,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_wpas_customize_per_network":false,"jetpack_post_was_ever_published":false},"categories":[91],"tags":[],"class_list":["post-3324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogging"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>8 outstanding benefits of having a YouTube channel for small businesses - #teachingisfun<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/teachingisfun.net\/es\/beneficios-de-tener-un-canal-de-youtube-para-pequenas-empresas-2\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"8 outstanding benefits of having a YouTube channel for small businesses\" \/>\n<meta property=\"og:description\" content=\"There are SO many benefits of having a YouTube channel for small businesses! 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