{"id":3846,"date":"2023-08-14T08:12:53","date_gmt":"2023-08-14T06:12:53","guid":{"rendered":"https:\/\/teachingisfun.net\/?p=3846"},"modified":"2023-08-14T08:21:14","modified_gmt":"2023-08-14T06:21:14","slug":"pinterest-para-generar-trafico","status":"publish","type":"post","link":"https:\/\/teachingisfun.net\/es\/pinterest-para-generar-trafico\/","title":{"rendered":"\u00bfPor qu\u00e9 Pinterest es una gran plataforma para generar tr\u00e1fico?"},"content":{"rendered":"<p>Pinterest es un gran impulsor de tr\u00e1fico para cualquiera que ofrezca contenido de formato largo.  Quiero referirme a algunos de los elementos clave cuando se trata de Pinterest.  Y sus posibilidades.  Tambi\u00e9n te mostrar\u00e9 c\u00f3mo puedes crear tu primera imagen en Pinterest.<\/p>\n\n\n\n<p>Primero, hablemos de los n\u00fameros detr\u00e1s de esta incre\u00edble plataforma.  Y luego veremos por qu\u00e9 es tan sorprendente para tu contenido de formato largo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-who-is-on-pinterest\"><strong>\u00bfQui\u00e9n est\u00e1 en Pinterest?<\/strong><\/h2>\n\n\n\n<p>Se garantiza que tu audiencia (a la que se hace referencia como pinners a lo largo de este art\u00edculo) estar\u00e1 en Pinterest.  Hay m\u00e1s de 445 millones de personas que usan Pinterest cada mes.  Est\u00e1n buscando nuevas ideas e inspiraci\u00f3n para tu su pr\u00f3ximo proyecto o compra.&nbsp;<\/p>\n\n\n\n<p>Estos son los personas de Pinterest:<a href=\"https:\/\/business.pinterest.com\/en-gb\/audience\/\"><sup>1<\/sup><\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>El 60% de los usuarios son mujeres.<\/li>\n\n\n\n<li>Los pinners masculinos aumentan un 40% cada a\u00f1o<\/li>\n\n\n\n<li>Los pinners Gen Z aumentan un 40% cada a\u00f1o.<\/li>\n\n\n\n<li>El 31% de los millennials en el Reino Unido con un ingreso familiar de m\u00e1s de \u00a3100K est\u00e1n en Pinterest.<\/li>\n\n\n\n<li>El 61% de los pinners dicen que Pinterest es el lugar al que acuden para comenzar un nuevo proyecto.<\/li>\n<\/ul>\n\n\n\n<p>Dentro de todos estos usuarios, encontrar\u00e1s tu nuevo lector ideal cuando aproveches la plataforma correctamente.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-you-should-use-pinterest\"><strong>Por qu\u00e9 deber\u00edas usar Pinterest:<\/strong><\/h2>\n\n\n\n<p>Adem\u00e1s de los n\u00fameros anteriores, la raz\u00f3n principal para usar Pinterest es que es un motor de b\u00fasqueda visual y una plataforma impulsada por SEO.  Piensa en Google pero solo fotos.  Lo que significa que puede mostrar tu contenido, producto o servicios visualmente.&nbsp;<\/p>\n\n\n\n<p>Y dado que es un motor de b\u00fasqueda, no tiene que pensar en el compromiso y la construcci\u00f3n de una comunidad, ese no es el objetivo.  Puedes dejar comentarios, enviar mensajes y estar en contacto con personas en Pinterest, pero no es el objetivo principal.  Entonces, en lugar de pasar horas conectado y nutriendo a su comunidad, puede publicar y listo.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-use-pinterest-if-you-ve-never-done-it-before\"><strong>C\u00f3mo usar Pinterest si nunca lo has hecho antes:<\/strong><\/h2>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>D\u00e9jame explicarte c\u00f3mo funciona y c\u00f3mo se hace un pin.  La forma en que funciona es que haces tu gr\u00e1fico, lo subes a Pinterest y lo vinculas a tu sitio.  Por ejemplo, tiene un blog y escribe una publicaci\u00f3n llamada \"20 actividades de oto\u00f1o para ni\u00f1os\".<\/p>\n\n\n\n<p>Ahora vas a dirigirte a Canva.  Elija el tama\u00f1o del pin (1500x1000) y elija una plantilla o comience desde cero.  Luego, dise\u00f1ar\u00e1 su pin con una superposici\u00f3n de texto que diga de qu\u00e9 se trata su publicaci\u00f3n.  Lo siguiente es Pinterest y su cuenta comercial.  Comience en la pesta\u00f1a Crear un pin y cargue lo que acaba de hacer.  Agregue un t\u00edtulo y una descripci\u00f3n ricos en palabras clave, inserte el<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Spanish-min.png\" width=\"392\" height=\"588\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<p>enlace de tu publicaci\u00f3n de blog y publique. Ahora tu blog est\u00e1 activo en Pinterest y m\u00e1s de 445 millones de pinners que buscan inspiraci\u00f3n pueden buscarlo.<\/p>\n\n\n\n<p>Eso es lo b\u00e1sico y un gran lugar para comenzar si nunca antes has usado Pinterest.  Pero recomendar\u00eda encarecidamente hablar con un experto de Pinterest, para que sepa en qu\u00e9 concentrarse.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-long-does-it-take-to-see-results\"><strong>Cu\u00e1nto tiempo se tarda en ver los resultados:<\/strong><\/h2>\n\n\n\n<p>Pinterest no es una soluci\u00f3n r\u00e1pida o una plataforma para mejorar la dopamina de ninguna manera.  Y contrariamente a las creencias populares en las redes sociales, no puedes iniciar Pinterest hoy y ganar 3000 d\u00f3lares la pr\u00f3xima semana.<\/p>\n\n\n\n<p>Es una plataforma de combusti\u00f3n lenta, pero poderosa.  Si eres nuevo en Pinterest, espera que pasen de 3 a 6 meses antes de que tu contenido se indexe correctamente.  Esto se debe a que el algoritmo necesita tiempo para indexar su cuenta y llevarlo directamente a su lector ideal.  Con mi cliente, veo los mejores resultados despu\u00e9s de 9 meses de fijaci\u00f3n estrat\u00e9gica con una estrategia intencional en marcha.  Y d\u00e9jame decirte que los resultados son incre\u00edbles.  Tengo un cliente que aument\u00f3 sus clics salientes en m\u00e1s de un 2000 % solo el mes pasado.&nbsp;<\/p>\n\n\n\n<p>Cuando inviertes el tiempo y el trabajo que requiere, realmente puedes ver un gran aumento en el tr\u00e1fico de Pinterest.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-working-with-an-expert-might-be-your-best-solution\"><strong>Por qu\u00e9 trabajar con un experto podr\u00eda ser su mejor soluci\u00f3n:<\/strong><\/h2>\n\n\n\n<p>Incluso si no eres nuevo en Pinterest, un experto con un amplio conocimiento de la plataforma te dar\u00e1 resultados m\u00e1s r\u00e1pido.  Saben c\u00f3mo crear pines dignos de hacer clic, buscar palabras clave y optimizar su cuenta y pines.  Adem\u00e1s, un experto sabe c\u00f3mo aprovechar las tendencias y leer an\u00e1lisis para que est\u00e9 al tanto de su contenido.<\/p>\n\n\n\n<p>Hay varias formas de trabajar con un experto de Pinterest.  Puedes obtener la ayuda inicial que necesitas y luego tomar el volante y hacerlo t\u00fa mismo.  O puedes dejarlo pasar y dejar que alguien que conozca la plataforma se encargue de todo.  Tambi\u00e9n puede auditar tu cuenta existente para maximizar su flujo de trabajo actual en Pinterest.<\/p>\n\n\n\n<p><strong>Fuentes utilizadas:<\/strong><\/p>\n\n\n\n<p><em>How to find your target audience &amp; market: Pinterest business<\/em>. Pinterest. (n.d.). <a href=\"https:\/\/business.pinterest.com\/en-gb\/audience\/&#038;nbsp\" rel=\"nofollow\">https:\/\/business.pinterest.com\/en-gb\/audience\/&#038;nbsp<\/a>;<\/p>\n\n\n\n<p><strong>Esta publicaci\u00f3n de blog invitada fue escrita por Stine Andersson.<\/strong><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-hi\">\u00a1Hola!<\/h3>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Soy Stine, una ex maestra de jard\u00edn de infantes noruega que se mud\u00f3 a Suecia por amor.  Trabajo como administradora de Pinterest para emprendedores creativos.  Mi pasi\u00f3n por Pinterest es fuerte, lo utilizo para la inspiraci\u00f3n tanto profesional como personal.  Esta plataforma tiene el potencial de revolucionar la forma en que <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" data-attachment-id=\"4003\" data-permalink=\"https:\/\/teachingisfun.net\/es\/pinterest-para-generar-trafico\/untitled-design-2-min-1-1-1\/\" data-orig-file=\"https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?fit=1080%2C1080&amp;ssl=1\" data-orig-size=\"1080,1080\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Stine Andersson\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?fit=1024%2C1024&amp;ssl=1\" src=\"https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=1024%2C1024&#038;ssl=1\" alt=\"\" class=\"wp-image-4003\" srcset=\"https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=12%2C12&amp;ssl=1 12w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=800%2C800&amp;ssl=1 800w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=400%2C400&amp;ssl=1 400w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?resize=200%2C200&amp;ssl=1 200w, https:\/\/i0.wp.com\/teachingisfun.net\/wp-content\/uploads\/2023\/08\/Untitled-design-2-min-1-1-1.png?w=1080&amp;ssl=1 1080w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>adoptamos nuevas ideas en nuestra vida diaria debido a sus soluciones visuales y diversas.  Mi objetivo es ayudar a las personas a reconocer las posibilidades sin explotar que les esperan.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<ul class=\"wp-block-social-links is-layout-flex wp-block-social-links-is-layout-flex\"><li class=\"wp-social-link wp-social-link-wordpress  wp-block-social-link\"><a href=\"https:\/\/www.stineandersson.com\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12.158,12.786L9.46,20.625c0.806,0.237,1.657,0.366,2.54,0.366c1.047,0,2.051-0.181,2.986-0.51 c-0.024-0.038-0.046-0.079-0.065-0.124L12.158,12.786z M3.009,12c0,3.559,2.068,6.634,5.067,8.092L3.788,8.341 C3.289,9.459,3.009,10.696,3.009,12z M18.069,11.546c0-1.112-0.399-1.881-0.741-2.48c-0.456-0.741-0.883-1.368-0.883-2.109 c0-0.826,0.627-1.596,1.51-1.596c0.04,0,0.078,0.005,0.116,0.007C16.472,3.904,14.34,3.009,12,3.009 c-3.141,0-5.904,1.612-7.512,4.052c0.211,0.007,0.41,0.011,0.579,0.011c0.94,0,2.396-0.114,2.396-0.114 C7.947,6.93,8.004,7.642,7.52,7.699c0,0-0.487,0.057-1.029,0.085l3.274,9.739l1.968-5.901l-1.401-3.838 C9.848,7.756,9.389,7.699,9.389,7.699C8.904,7.67,8.961,6.93,9.446,6.958c0,0,1.484,0.114,2.368,0.114 c0.94,0,2.397-0.114,2.397-0.114c0.485-0.028,0.542,0.684,0.057,0.741c0,0-0.488,0.057-1.029,0.085l3.249,9.665l0.897-2.996 C17.841,13.284,18.069,12.316,18.069,11.546z M19.889,7.686c0.039,0.286,0.06,0.593,0.06,0.924c0,0.912-0.171,1.938-0.684,3.22 l-2.746,7.94c2.673-1.558,4.47-4.454,4.47-7.771C20.991,10.436,20.591,8.967,19.889,7.686z M12,22C6.486,22,2,17.514,2,12 C2,6.486,6.486,2,12,2c5.514,0,10,4.486,10,10C22,17.514,17.514,22,12,22z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">WordPress<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-instagram  wp-block-social-link\"><a href=\"https:\/\/www.instagram.com\/stine.andersson\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M12,4.622c2.403,0,2.688,0.009,3.637,0.052c0.877,0.04,1.354,0.187,1.671,0.31c0.42,0.163,0.72,0.358,1.035,0.673 c0.315,0.315,0.51,0.615,0.673,1.035c0.123,0.317,0.27,0.794,0.31,1.671c0.043,0.949,0.052,1.234,0.052,3.637 s-0.009,2.688-0.052,3.637c-0.04,0.877-0.187,1.354-0.31,1.671c-0.163,0.42-0.358,0.72-0.673,1.035 c-0.315,0.315-0.615,0.51-1.035,0.673c-0.317,0.123-0.794,0.27-1.671,0.31c-0.949,0.043-1.233,0.052-3.637,0.052 s-2.688-0.009-3.637-0.052c-0.877-0.04-1.354-0.187-1.671-0.31c-0.42-0.163-0.72-0.358-1.035-0.673 c-0.315-0.315-0.51-0.615-0.673-1.035c-0.123-0.317-0.27-0.794-0.31-1.671C4.631,14.688,4.622,14.403,4.622,12 s0.009-2.688,0.052-3.637c0.04-0.877,0.187-1.354,0.31-1.671c0.163-0.42,0.358-0.72,0.673-1.035 c0.315-0.315,0.615-0.51,1.035-0.673c0.317-0.123,0.794-0.27,1.671-0.31C9.312,4.631,9.597,4.622,12,4.622 M12,3 C9.556,3,9.249,3.01,8.289,3.054C7.331,3.098,6.677,3.25,6.105,3.472C5.513,3.702,5.011,4.01,4.511,4.511 c-0.5,0.5-0.808,1.002-1.038,1.594C3.25,6.677,3.098,7.331,3.054,8.289C3.01,9.249,3,9.556,3,12c0,2.444,0.01,2.751,0.054,3.711 c0.044,0.958,0.196,1.612,0.418,2.185c0.23,0.592,0.538,1.094,1.038,1.594c0.5,0.5,1.002,0.808,1.594,1.038 c0.572,0.222,1.227,0.375,2.185,0.418C9.249,20.99,9.556,21,12,21s2.751-0.01,3.711-0.054c0.958-0.044,1.612-0.196,2.185-0.418 c0.592-0.23,1.094-0.538,1.594-1.038c0.5-0.5,0.808-1.002,1.038-1.594c0.222-0.572,0.375-1.227,0.418-2.185 C20.99,14.751,21,14.444,21,12s-0.01-2.751-0.054-3.711c-0.044-0.958-0.196-1.612-0.418-2.185c-0.23-0.592-0.538-1.094-1.038-1.594 c-0.5-0.5-1.002-0.808-1.594-1.038c-0.572-0.222-1.227-0.375-2.185-0.418C14.751,3.01,14.444,3,12,3L12,3z M12,7.378 c-2.552,0-4.622,2.069-4.622,4.622S9.448,16.622,12,16.622s4.622-2.069,4.622-4.622S14.552,7.378,12,7.378z M12,15 c-1.657,0-3-1.343-3-3s1.343-3,3-3s3,1.343,3,3S13.657,15,12,15z M16.804,6.116c-0.596,0-1.08,0.484-1.08,1.08 s0.484,1.08,1.08,1.08c0.596,0,1.08-0.484,1.08-1.08S17.401,6.116,16.804,6.116z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Instagram<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-linkedin  wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/in\/stineandersson\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19.7,3H4.3C3.582,3,3,3.582,3,4.3v15.4C3,20.418,3.582,21,4.3,21h15.4c0.718,0,1.3-0.582,1.3-1.3V4.3 C21,3.582,20.418,3,19.7,3z M8.339,18.338H5.667v-8.59h2.672V18.338z M7.004,8.574c-0.857,0-1.549-0.694-1.549-1.548 c0-0.855,0.691-1.548,1.549-1.548c0.854,0,1.547,0.694,1.547,1.548C8.551,7.881,7.858,8.574,7.004,8.574z M18.339,18.338h-2.669 v-4.177c0-0.996-0.017-2.278-1.387-2.278c-1.389,0-1.601,1.086-1.601,2.206v4.249h-2.667v-8.59h2.559v1.174h0.037 c0.356-0.675,1.227-1.387,2.526-1.387c2.703,0,3.203,1.779,3.203,4.092V18.338z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">LinkedIn<\/span><\/a><\/li>\n\n<li class=\"wp-social-link wp-social-link-mail  wp-block-social-link\"><a href=\"https:\/\/www.linkedin.com\/in\/stineandersson\/\" class=\"wp-block-social-link-anchor\"><svg width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\"><path d=\"M19,5H5c-1.1,0-2,.9-2,2v10c0,1.1.9,2,2,2h14c1.1,0,2-.9,2-2V7c0-1.1-.9-2-2-2zm.5,12c0,.3-.2.5-.5.5H5c-.3,0-.5-.2-.5-.5V9.8l7.5,5.6,7.5-5.6V17zm0-9.1L12,13.6,4.5,7.9V7c0-.3.2-.5.5-.5h14c.3,0,.5.2.5.5v.9z\"><\/path><\/svg><span class=\"wp-block-social-link-label screen-reader-text\">Correo electr\u00f3nico<\/span><\/a><\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Pinterest is a great traffic driver for anyone offering long-form content. I want to touch on a few of the key elements when it comes to Pinterest. And its possibilities. I will also walk you through how you can create your first image on Pinterest. First, let\u2019s talk about the numbers behind this amazing platform. 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