{"id":13465,"date":"2026-10-09T18:59:00","date_gmt":"2026-10-09T15:59:00","guid":{"rendered":"https:\/\/teachingisfun.net\/?p=13465"},"modified":"2026-10-09T18:59:03","modified_gmt":"2026-10-09T15:59:03","slug":"pomylky-na-saitakh-vykladachiv-mov","status":"publish","type":"post","link":"https:\/\/teachingisfun.net\/uk\/language-teacher-website-mistakes\/","title":{"rendered":"7 \u043f\u043e\u043c\u0438\u043b\u043e\u043a, \u044f\u043a\u0456 \u044f \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0431\u0430\u0447\u0443 \u043d\u0430 \u0441\u0430\u0439\u0442\u0430\u0445 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0447\u0456\u0432 \u0456\u043d\u043e\u0437\u0435\u043c\u043d\u0438\u0445 \u043c\u043e\u0432"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u042f \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434\u0430\u044e \u0431\u0430\u0433\u0430\u0442\u043e \u0441\u0430\u0439\u0442\u0456\u0432 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0447\u0456\u0432 \u0456\u043d\u043e\u0437\u0435\u043c\u043d\u0438\u0445 \u043c\u043e\u0432. \u0406\u043d\u043e\u0434\u0456 \u043f\u0440\u043e\u0441\u0442\u043e \u0437 \u0446\u0456\u043a\u0430\u0432\u043e\u0441\u0442\u0456, \u0430 \u0456\u043d\u043e\u0434\u0456 \u0442\u043e\u043c\u0443, \u0449\u043e \u0445\u0442\u043e\u0441\u044c \u043d\u0430\u0439\u043c\u0430\u0454 \u043c\u0435\u043d\u0435 \u0434\u043b\u044f \u043e\u0446\u0456\u043d\u043a\u0438 \u0441\u0430\u0439\u0442\u0443.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0406 \u044f \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u043f\u043e\u043c\u0456\u0447\u0430\u044e \u043e\u0434\u043d\u0456 \u0439 \u0442\u0456 \u0441\u0430\u043c\u0456 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0438. \u0426\u0456 \u043f\u043e\u043c\u0438\u043b\u043a\u0438 \u043d\u0430 \u0441\u0430\u0439\u0442\u0430\u0445 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0447\u0456\u0432 \u0456\u043d\u043e\u0437\u0435\u043c\u043d\u0438\u0445 \u043c\u043e\u0432 \u0447\u0430\u0441\u0442\u043e \u043d\u0430\u043f\u0440\u043e\u0447\u0443\u0434 \u043b\u0435\u0433\u043a\u043e \u0432\u0438\u043f\u0440\u0430\u0432\u0438\u0442\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0426\u0456\u043a\u0430\u0432\u043e, \u0449\u043e \u0431\u0430\u0433\u0430\u0442\u043e \u0437 \u0446\u0438\u0445 \u0441\u0430\u0439\u0442\u0456\u0432 \u043d\u0430\u0441\u043f\u0440\u0430\u0432\u0434\u0456 \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u044e\u0442\u044c \u0434\u0443\u0436\u0435 \u0434\u043e\u0431\u0440\u0435. \u0423 \u043d\u0438\u0445 \u0433\u0430\u0440\u043d\u0456 \u043a\u043e\u043b\u044c\u043e\u0440\u0438, \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u0456 \u0444\u043e\u0442\u043e\u0433\u0440\u0430\u0444\u0456\u0457 \u0442\u0430 \u0431\u0430\u0433\u0430\u0442\u043e \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043f\u0440\u043e \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0447\u0430. \u0410\u043b\u0435 \u0433\u0430\u0440\u043d\u043e \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u0442\u0438 \u0439 \u0434\u043e\u0431\u0440\u0435 \u043f\u0440\u0430\u0446\u044e\u0432\u0430\u0442\u0438 \u2014 \u043d\u0435 \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u043e\u0432\u043e \u043e\u0434\u043d\u0435 \u0439 \u0442\u0435 \u0441\u0430\u043c\u0435.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0425\u043e\u0440\u043e\u0448\u0430 \u043d\u043e\u0432\u0438\u043d\u0430 \u043f\u043e\u043b\u044f\u0433\u0430\u0454 \u0432 \u0442\u043e\u043c\u0443, \u0449\u043e \u0432\u0430\u043c \u043d\u0435 \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u043e\u0432\u043e \u043f\u043e\u0432\u043d\u0456\u0441\u0442\u044e \u043f\u0435\u0440\u0435\u0440\u043e\u0431\u043b\u044f\u0442\u0438 \u0441\u0432\u0456\u0439 \u0441\u0430\u0439\u0442, \u0449\u043e\u0431 \u043f\u043e\u043a\u0440\u0430\u0449\u0438\u0442\u0438 \u0439\u043e\u0433\u043e. \u0414\u0435\u044f\u043a\u0456 \u0437 \u043f\u0440\u043e\u0431\u043b\u0435\u043c \u0443 \u0446\u044c\u043e\u043c\u0443 \u0441\u043f\u0438\u0441\u043a\u0443 \u043c\u043e\u0436\u043d\u0430 \u0432\u0438\u043f\u0440\u0430\u0432\u0438\u0442\u0438 \u0432\u0436\u0435 \u0441\u044c\u043e\u0433\u043e\u0434\u043d\u0456.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0422\u043e\u0436 \u0432\u0456\u0434\u043a\u0440\u0438\u0439\u0442\u0435 \u0441\u0432\u0456\u0439 \u0441\u0430\u0439\u0442 \u0432 \u0456\u043d\u0448\u0456\u0439 \u0432\u043a\u043b\u0430\u0434\u0446\u0456 \u0439 \u0443\u0432\u0430\u0436\u043d\u043e \u043d\u0430 \u043d\u044c\u043e\u0433\u043e \u043f\u043e\u0434\u0438\u0432\u0456\u0442\u044c\u0441\u044f. \u0421\u043a\u0456\u043b\u044c\u043a\u0438 \u0437 \u0446\u0438\u0445 \u0441\u0435\u043c\u0438 \u043f\u043e\u043c\u0438\u043b\u043e\u043a \u0432\u0438 \u0437\u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u043d\u0430\u0439\u0442\u0438?<\/p>\n\n\n\n<div class=\"wp-block-yoast-seo-table-of-contents yoast-table-of-contents\"><h2>\u0417\u043c\u0456\u0441\u0442<\/h2><ul><li><a href=\"#h-1-you-don-t-show-your-prices\" data-level=\"2\">1. \u0412\u0438 \u043d\u0435 \u0432\u043a\u0430\u0437\u0443\u0454\u0442\u0435 \u0441\u0432\u043e\u0457 \u0446\u0456\u043d\u0438<\/a><\/li><li><a href=\"#h-2-your-website-is-difficult-to-read\" data-level=\"2\">2. \u0412\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432\u0430\u0436\u043a\u043e \u0447\u0438\u0442\u0430\u0442\u0438<\/a><\/li><li><a href=\"#h-3-you-haven-t-thought-about-accessibility\" data-level=\"2\">3. \u0412\u0438 \u043d\u0435 \u043f\u043e\u0434\u0443\u043c\u0430\u043b\u0438 \u043f\u0440\u043e \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0456\u0441\u0442\u044c<\/a><\/li><li><a href=\"#h-4-you-don-t-give-visitors-anything-to-take-away\" data-level=\"2\">4. \u0412\u0438 \u043d\u0435 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0454\u0442\u0435 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0430\u043c \u043d\u0456\u0447\u043e\u0433\u043e, \u0449\u043e \u0432\u043e\u043d\u0438 \u043c\u043e\u0433\u043b\u0438 \u0431 \u0437\u0430\u0431\u0440\u0430\u0442\u0438 \u0456\u0437 \u0441\u043e\u0431\u043e\u044e<\/a><\/li><li><a href=\"#h-5-your-website-looks-abandoned\" data-level=\"2\">5. \u0412\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u0454 \u0437\u0430\u043d\u0435\u0434\u0431\u0430\u043d\u0438\u043c<\/a><\/li><li><a href=\"#h-conclusion\" data-level=\"2\">\u0412\u0438\u0441\u043d\u043e\u0432\u043e\u043a:<\/a><\/li><\/ul><\/div>\n\n\n\n<h2 id=\"h-1-you-don-t-show-your-prices\" class=\"wp-block-heading\">1. \u0412\u0438 \u043d\u0435 \u0432\u043a\u0430\u0437\u0443\u0454\u0442\u0435 \u0441\u0432\u043e\u0457 \u0446\u0456\u043d\u0438<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u042f \u0431\u0430\u0447\u0443 \u0446\u0435 \u043d\u0430\u043f\u0440\u043e\u0447\u0443\u0434 \u0447\u0430\u0441\u0442\u043e: \u0434\u0435\u0442\u0430\u043b\u044c\u043d\u0438\u0439 \u043e\u043f\u0438\u0441 \u0437\u0430\u043d\u044f\u0442\u044c, \u0434\u0438\u043f\u043b\u043e\u043c\u0438, \u0440\u043e\u043a\u0438 \u0434\u043e\u0441\u0432\u0456\u0434\u0443, \u0430 \u043f\u043e\u0442\u0456\u043c\u2026 \u0436\u043e\u0434\u043d\u0438\u0445 \u0446\u0456\u043d. \u041b\u0438\u0448\u0435 \u00ab\u0437\u0432\u2019\u044f\u0436\u0456\u0442\u044c\u0441\u044f \u0437\u0456 \u043c\u043d\u043e\u044e, \u0449\u043e\u0431 \u0434\u0456\u0437\u043d\u0430\u0442\u0438\u0441\u044f \u0446\u0456\u043d\u0438\u00bb.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Imagine you&#8217;re a potential student. You like what you see, but you have no idea whether a lesson will cost 15 euros, 30, or 70. To find out, you have to send a message, wait for a reply, and potentially have an awkward conversation only to realize it&#8217;s out of your budget.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u0441\u043e\u0431\u0438\u0441\u0442\u043e \u044f \u0432\u043e\u043b\u0456\u043b\u0430 \u0431 \u0437\u043d\u0430\u0442\u0438 \u0446\u0456\u043d\u0443 \u0449\u0435 \u0434\u043e \u0442\u043e\u0433\u043e, \u044f\u043a \u0437\u0432\u2019\u044f\u0437\u0443\u0432\u0430\u0442\u0438\u0441\u044f \u0437 \u043a\u0438\u043c\u043e\u0441\u044c. \u0406 \u043f\u0456\u0434\u043e\u0437\u0440\u044e\u044e, \u0449\u043e \u0431\u0430\u0433\u0430\u0442\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u0438\u0445 \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0456\u0432 \u0434\u0443\u043c\u0430\u044e\u0442\u044c \u0442\u0430\u043a \u0441\u0430\u043c\u043e. \u0412\u0456\u0434\u043a\u0440\u0438\u0442\u043e \u0432\u043a\u0430\u0437\u0443\u044e\u0447\u0438 \u0441\u0432\u043e\u0457 \u0446\u0456\u043d\u0438, \u0432\u0438 \u043d\u0435 \u0432\u0442\u0440\u0430\u0447\u0430\u0454\u0442\u0435 \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0456\u0432 \u2014 \u0432\u0438 \u043f\u0440\u043e\u0441\u0442\u043e \u0437\u0430\u043e\u0449\u0430\u0434\u0436\u0443\u0454\u0442\u0435 \u0447\u0430\u0441 \u0443\u0441\u0456\u043c. \u041f\u043e\u0442\u0440\u0456\u0431\u043d\u0438\u0439 \u0432\u0430\u043c \u0441\u0442\u0443\u0434\u0435\u043d\u0442 \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442\u044c, \u0443\u0436\u0435 \u043f\u0440\u0438\u0431\u043b\u0438\u0437\u043d\u043e \u0437\u043d\u0430\u044e\u0447\u0438, \u0447\u043e\u0433\u043e \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u0442\u0438, \u0430 \u0432\u0430\u043c \u043d\u0435 \u0434\u043e\u0432\u043e\u0434\u0438\u0442\u044c\u0441\u044f \u0437\u043d\u043e\u0432\u0443 \u0439 \u0437\u043d\u043e\u0432\u0443 \u043f\u043e\u044f\u0441\u043d\u044e\u0432\u0430\u0442\u0438 \u0441\u0432\u043e\u0457 \u0446\u0456\u043d\u0438.<\/p>\n\n\n\n<h2 id=\"h-2-your-website-is-difficult-to-read\" class=\"wp-block-heading\">2. \u0412\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432\u0430\u0436\u043a\u043e \u0447\u0438\u0442\u0430\u0442\u0438<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0430\u0448 \u0441\u0430\u0439\u0442 \u043c\u043e\u0436\u0435 \u0431\u0443\u0442\u0438 \u043a\u0440\u0430\u0441\u0438\u0432\u0438\u043c, \u0430\u043b\u0435 \u0432\u043e\u0434\u043d\u043e\u0447\u0430\u0441 \u043d\u0435\u0437\u0440\u0443\u0447\u043d\u0438\u043c \u0443 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u0456.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0417\u0432\u0435\u0440\u043d\u0456\u0442\u044c \u0443\u0432\u0430\u0433\u0443 \u043d\u0430 \u043a\u043e\u043b\u044c\u043e\u0440\u0438: \u043d\u0435\u0434\u043e\u0441\u0442\u0430\u0442\u043d\u0456\u0439 \u043a\u043e\u043d\u0442\u0440\u0430\u0441\u0442 \u043c\u0456\u0436 \u0442\u0435\u043a\u0441\u0442\u043e\u043c \u0456 \u0444\u043e\u043d\u043e\u043c. \u041d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, \u0442\u0435\u043a\u0441\u0442 \u043f\u0430\u0441\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u043e\u043b\u044c\u043e\u0440\u0443 \u043d\u0430 \u0456\u043d\u0448\u043e\u043c\u0443 \u0441\u0432\u0456\u0442\u043b\u043e\u043c\u0443 \u0444\u043e\u043d\u0456 \u0430\u0431\u043e \u0442\u0435\u043a\u0441\u0442 \u043f\u043e\u0432\u0435\u0440\u0445 \u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0437 \u0432\u0435\u043b\u0438\u043a\u043e\u044e \u043a\u0456\u043b\u044c\u043a\u0456\u0441\u0442\u044e \u0434\u0435\u0442\u0430\u043b\u0435\u0439 \u043c\u043e\u0436\u0435 \u0456\u0434\u0435\u0430\u043b\u044c\u043d\u043e \u043f\u0430\u0441\u0443\u0432\u0430\u0442\u0438 \u0434\u043e \u0432\u0430\u0448\u043e\u0457 \u043a\u043e\u043b\u044c\u043e\u0440\u043e\u0432\u043e\u0457 \u043f\u0430\u043b\u0456\u0442\u0440\u0438 \u2014 \u0430\u043b\u0435 \u044f\u043a\u0449\u043e \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0430\u043c \u0434\u043e\u0432\u043e\u0434\u0438\u0442\u044c\u0441\u044f \u0434\u043e\u043a\u043b\u0430\u0434\u0430\u0442\u0438 \u0437\u0443\u0441\u0438\u043b\u044c, \u0449\u043e\u0431 \u0439\u043e\u0433\u043e \u043f\u0440\u043e\u0447\u0438\u0442\u0430\u0442\u0438, \u0434\u0438\u0437\u0430\u0439\u043d \u043d\u0435 \u0432\u0438\u043a\u043e\u043d\u0443\u0454 \u0441\u0432\u043e\u0454\u0457 \u0444\u0443\u043d\u043a\u0446\u0456\u0457.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0406 \u0446\u0435 \u0441\u0442\u043e\u0441\u0443\u0454\u0442\u044c\u0441\u044f \u043d\u0435 \u043b\u0438\u0448\u0435 \u043b\u044e\u0434\u0435\u0439 \u0456\u0437 \u043f\u043e\u0440\u0443\u0448\u0435\u043d\u043d\u044f\u043c\u0438 \u0437\u043e\u0440\u0443. \u0425\u0442\u043e\u0441\u044c \u043c\u043e\u0436\u0435 \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434\u0430\u0442\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u043d\u0430 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0456 \u043d\u0430\u0434\u0432\u043e\u0440\u0456 \u043f\u0440\u0438 \u044f\u0441\u043a\u0440\u0430\u0432\u043e\u043c\u0443 \u0441\u043e\u043d\u044f\u0447\u043d\u043e\u043c\u0443 \u0441\u0432\u0456\u0442\u043b\u0456, \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0442\u0438\u0441\u044f \u0441\u0442\u0430\u0440\u0456\u0448\u0438\u043c \u0435\u043a\u0440\u0430\u043d\u043e\u043c \u0430\u0431\u043e \u043f\u0440\u043e\u0441\u0442\u043e \u0432\u0442\u043e\u043c\u0438\u0442\u0438\u0441\u044f \u043f\u0456\u0441\u043b\u044f \u0446\u0456\u043b\u043e\u0433\u043e \u0434\u043d\u044f \u043f\u0435\u0440\u0435\u0434 \u043a\u043e\u043c\u043f\u2019\u044e\u0442\u0435\u0440\u043e\u043c. \u0425\u043e\u0440\u043e\u0448\u0438\u0439 \u043a\u043e\u043d\u0442\u0440\u0430\u0441\u0442 \u0440\u043e\u0431\u0438\u0442\u044c \u0432\u0430\u0448 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 \u043b\u0435\u0433\u0448\u0438\u043c \u0434\u043b\u044f \u0447\u0438\u0442\u0430\u043d\u043d\u044f \u0434\u043b\u044f \u0432\u0441\u0456\u0445.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041e\u0434\u0438\u043d \u043f\u0440\u043e\u0441\u0442\u0438\u0439 \u0442\u0435\u0441\u0442 \u2014 \u043f\u043e\u043f\u0440\u043e\u0441\u0438\u0442\u0438 \u0434\u0440\u0443\u0433\u0430 \u0447\u0438 \u043f\u043e\u0434\u0440\u0443\u0433\u0443 \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u043d\u0443\u0442\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0456 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0441\u0442\u0438 \u043d\u0430 \u0437\u0430\u043f\u0438\u0442\u0430\u043d\u043d\u044f: \u00ab\u0427\u0438 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u043c\u0435\u043d\u0456 \u0434\u043e\u043a\u043b\u0430\u0434\u0430\u0442\u0438 \u0437\u0443\u0441\u0438\u043b\u044c, \u0449\u043e\u0431 \u0449\u043e\u0441\u044c \u0442\u0443\u0442 \u043f\u0440\u043e\u0447\u0438\u0442\u0430\u0442\u0438?\u00bb \u042f\u043a\u0449\u043e \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u044c \u00ab\u0442\u0430\u043a\u00bb, \u0432\u0430\u0448\u0438\u043c \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u0438\u043c \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0430\u043c \u0442\u0435\u0436 \u043c\u043e\u0436\u0435 \u0431\u0443\u0442\u0438 \u0441\u043a\u043b\u0430\u0434\u043d\u043e. \u0414\u0440\u0443\u0433\u0438\u0439 \u0432\u0430\u0440\u0456\u0430\u043d\u0442 \u2014 \u043f\u0435\u0440\u0435\u0432\u0456\u0440\u0438\u0442\u0438 \u043a\u043e\u043d\u0442\u0440\u0430\u0441\u0442 \u043a\u043e\u043b\u044c\u043e\u0440\u0456\u0432 \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430. \u041d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, <a href=\"https:\/\/webaim.org\/resources\/contrastchecker\/\">WebAIM Contrast Checker<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0430\u043c \u043d\u0435 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0432\u0456\u0434\u043c\u043e\u0432\u043b\u044f\u0442\u0438\u0441\u044f \u0432\u0456\u0434 \u043a\u043e\u043b\u044c\u043e\u0440\u0456\u0432 \u0441\u0432\u043e\u0433\u043e \u0431\u0440\u0435\u043d\u0434\u0443. \u0417\u0430\u043b\u0438\u0448\u0442\u0435 \u043d\u0456\u0436\u043d\u043e-\u0440\u043e\u0436\u0435\u0432\u0438\u0439, \u0436\u043e\u0432\u0442\u0438\u0439 \u0430\u0431\u043e \u0431\u043b\u0430\u043a\u0438\u0442\u043d\u0438\u0439, \u044f\u043a\u0456 \u0432\u0430\u043c \u0442\u0430\u043a \u043f\u043e\u0434\u043e\u0431\u0430\u044e\u0442\u044c\u0441\u044f, \u2014 \u043f\u0440\u043e\u0441\u0442\u043e \u0437\u0432\u0435\u0440\u0442\u0430\u0439\u0442\u0435 \u0443\u0432\u0430\u0433\u0443 \u043d\u0430 \u0442\u0435, \u0434\u0435 \u0432\u0438 \u0457\u0445 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0454\u0442\u0435. \u041a\u043e\u043b\u0456\u0440, \u044f\u043a\u0438\u0439 \u0447\u0443\u0434\u043e\u0432\u043e \u043f\u0456\u0434\u0445\u043e\u0434\u0438\u0442\u044c \u0434\u043b\u044f \u043a\u043d\u043e\u043f\u043a\u0438, \u0440\u0430\u043c\u043a\u0438 \u0447\u0438 \u0444\u043e\u043d\u0443, \u043c\u043e\u0436\u0435 \u0437\u043e\u0432\u0441\u0456\u043c \u043d\u0435 \u043f\u0456\u0434\u0445\u043e\u0434\u0438\u0442\u0438 \u0434\u043b\u044f \u0430\u0431\u0437\u0430\u0446\u0443 \u0442\u0435\u043a\u0441\u0442\u0443.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u0438\u0437\u0430\u0439\u043d \u043c\u0430\u0454 \u0434\u043e\u043f\u043e\u043c\u0430\u0433\u0430\u0442\u0438 \u043b\u044e\u0434\u044f\u043c \u0447\u0438\u0442\u0430\u0442\u0438 \u0432\u0430\u0448\u0435 \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f, \u0430 \u043d\u0435 \u043a\u043e\u043d\u043a\u0443\u0440\u0443\u0432\u0430\u0442\u0438 \u0437 \u043d\u0438\u043c.<\/p>\n\n\n\n<h2 id=\"h-3-you-haven-t-thought-about-accessibility\" class=\"wp-block-heading\">3. \u0412\u0438 \u043d\u0435 \u043f\u043e\u0434\u0443\u043c\u0430\u043b\u0438 \u043f\u0440\u043e \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0456\u0441\u0442\u044c<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0423\u044f\u0432\u0456\u0442\u044c, \u0449\u043e \u0432\u0438 \u0437\u0430\u0445\u043e\u0434\u0438\u0442\u0435 \u043d\u0430 \u0441\u0430\u0439\u0442 \u0456 \u0440\u043e\u0437\u0443\u043c\u0456\u0454\u0442\u0435, \u0449\u043e \u0442\u0435\u043a\u0441\u0442 \u043f\u0440\u043e\u0441\u0442\u043e \u043d\u0430\u0434\u0442\u043e \u0434\u0440\u0456\u0431\u043d\u0438\u0439, \u0449\u043e\u0431 \u0432\u0430\u043c \u0431\u0443\u043b\u043e \u043a\u043e\u043c\u0444\u043e\u0440\u0442\u043d\u043e \u0439\u043e\u0433\u043e \u0447\u0438\u0442\u0430\u0442\u0438. \u0410\u0431\u043e, \u043c\u043e\u0436\u043b\u0438\u0432\u043e, \u0432\u0430\u043c \u043f\u043e\u0442\u0440\u0456\u0431\u0435\u043d \u0441\u0438\u043b\u044c\u043d\u0456\u0448\u0438\u0439 \u043a\u043e\u043d\u0442\u0440\u0430\u0441\u0442 \u043c\u0456\u0436 \u0444\u043e\u043d\u043e\u043c \u0456 \u0442\u0435\u043a\u0441\u0442\u043e\u043c. \u042f\u043a\u0449\u043e \u0441\u0430\u0439\u0442 \u043d\u0435 \u0434\u0430\u0454 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u0437\u0440\u0443\u0447\u043d\u0456\u0448\u0438\u043c, \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u043f\u0456\u0442\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0406\u0441\u043d\u0443\u044e\u0442\u044c \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438, \u044f\u043a\u0456 \u043c\u043e\u0436\u0443\u0442\u044c \u043d\u0430\u0434\u0430\u0442\u0438 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0430\u043c \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0456 \u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0456, \u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434 \u0437\u0431\u0456\u043b\u044c\u0448\u0438\u0442\u0438 \u0440\u043e\u0437\u043c\u0456\u0440 \u0442\u0435\u043a\u0441\u0442\u0443 \u0430\u0431\u043e \u0437\u043c\u0456\u043d\u0438\u0442\u0438 \u043a\u043e\u043d\u0442\u0440\u0430\u0441\u0442. \u0417\u0430\u043b\u0435\u0436\u043d\u043e \u0432\u0456\u0434 \u0442\u043e\u0433\u043e, \u044f\u043a \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043e \u0432\u0430\u0448 \u0441\u0430\u0439\u0442, \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u0434\u043e\u0441\u0438\u0442\u044c \u043b\u0435\u0433\u043a\u043e \u0434\u043e\u0434\u0430\u0442\u0438 \u0444\u0443\u043d\u043a\u0446\u0456\u0457 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0441\u0442\u0456 \u0430\u0431\u043e \u0441\u043f\u0435\u0446\u0456\u0430\u043b\u044c\u043d\u0438\u0439 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0434\u043b\u044f \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0441\u0442\u0456.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0410\u043b\u0435 \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u0456\u0441\u0442\u044c \u2014 \u0446\u0435 \u043d\u0435 \u043f\u0440\u043e\u0441\u0442\u043e \u0432\u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u0438 \u043f\u043b\u0430\u0433\u0456\u043d \u0456 \u0437\u0430\u0431\u0443\u0442\u0438 \u043f\u0440\u043e \u0446\u0435. \u041f\u043e\u0434\u0443\u043c\u0430\u0439\u0442\u0435 \u043f\u0440\u043e \u0441\u0430\u043c \u0441\u0430\u0439\u0442. \u0427\u0438 \u0434\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u0432\u0435\u043b\u0438\u043a\u0438\u0439 \u0442\u0435\u043a\u0441\u0442? \u0427\u0438 \u043b\u0435\u0433\u043a\u043e \u0440\u043e\u0437\u043f\u0456\u0437\u043d\u0430\u0442\u0438 \u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u0442\u0430 \u043a\u043d\u043e\u043f\u043a\u0438? \u0427\u0438 \u043c\u043e\u0436\u0435 \u043b\u044e\u0434\u0438\u043d\u0430 \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438 \u0437\u043c\u0456\u0441\u0442 \u0432\u0430\u0448\u0438\u0445 \u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u044c, \u044f\u043a\u0449\u043e \u0432\u043e\u043d\u0430 \u043d\u0435 \u043c\u043e\u0436\u0435 \u0457\u0445 \u043f\u043e\u0431\u0430\u0447\u0438\u0442\u0438? \u0427\u0438 \u0434\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u043b\u0435\u0433\u043a\u043e \u043e\u0440\u0456\u0454\u043d\u0442\u0443\u0432\u0430\u0442\u0438\u0441\u044f \u043d\u0430 \u0441\u0430\u0439\u0442\u0456?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041a\u0456\u043b\u044c\u043a\u0430 \u043d\u0435\u0432\u0435\u043b\u0438\u043a\u0438\u0445 \u0437\u043c\u0456\u043d \u043c\u043e\u0436\u0443\u0442\u044c \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0437\u0440\u0443\u0447\u043d\u0456\u0448\u0438\u043c \u0456 \u043f\u0440\u0438\u0432\u0456\u0442\u043d\u0456\u0448\u0438\u043c \u0434\u043b\u044f \u0437\u043d\u0430\u0447\u043d\u043e \u0431\u0456\u043b\u044c\u0448\u043e\u0457 \u043a\u0456\u043b\u044c\u043a\u043e\u0441\u0442\u0456 \u043b\u044e\u0434\u0435\u0439.<\/p>\n\n\n\n<h2 id=\"h-4-you-don-t-give-visitors-anything-to-take-away\" class=\"wp-block-heading\">4. \u0412\u0438 \u043d\u0435 \u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0454\u0442\u0435 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0430\u043c \u043d\u0456\u0447\u043e\u0433\u043e, \u0449\u043e \u0432\u043e\u043d\u0438 \u043c\u043e\u0433\u043b\u0438 \u0431 \u0437\u0430\u0431\u0440\u0430\u0442\u0438 \u0456\u0437 \u0441\u043e\u0431\u043e\u044e<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0425\u0442\u043e\u0441\u044c \u0437\u043d\u0430\u0445\u043e\u0434\u0438\u0442\u044c \u0432\u0430\u0448 \u0441\u0430\u0439\u0442, \u0439\u043e\u043c\u0443 \u043f\u043e\u0434\u043e\u0431\u0430\u0454\u0442\u044c\u0441\u044f \u0442\u0435, \u0449\u043e \u0432\u0456\u043d \u0431\u0430\u0447\u0438\u0442\u044c, \u0430\u043b\u0435 \u0432\u0456\u043d \u0449\u0435 \u043d\u0435 \u0433\u043e\u0442\u043e\u0432\u0438\u0439 \u0437\u0430\u043f\u0438\u0441\u0430\u0442\u0438\u0441\u044f \u043d\u0430 \u0437\u0430\u043d\u044f\u0442\u0442\u044f. \u0412\u0456\u043d \u0437\u0430\u043a\u0440\u0438\u0432\u0430\u0454 \u0432\u043a\u043b\u0430\u0434\u043a\u0443, \u043f\u043e\u0432\u0435\u0440\u0442\u0430\u0454\u0442\u044c\u0441\u044f \u0434\u043e \u0441\u0432\u043e\u0457\u0445 \u0441\u043f\u0440\u0430\u0432 \u0456, \u0446\u0456\u043b\u043a\u043e\u043c \u043c\u043e\u0436\u043b\u0438\u0432\u043e, \u0432\u0437\u0430\u0433\u0430\u043b\u0456 \u0437\u0430\u0431\u0443\u0432\u0430\u0454 \u043f\u0440\u043e \u0432\u0430\u0448 \u0441\u0430\u0439\u0442.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0427\u043e\u043c\u0443 \u0431 \u043d\u0435 \u0434\u0430\u0442\u0438 \u0457\u043c \u043f\u0440\u0438\u0432\u0456\u0434 \u0437\u0430\u043f\u0430\u043c\u2019\u044f\u0442\u0430\u0442\u0438 \u0432\u0430\u0441?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0411\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u0438\u0439 \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b \u0434\u043b\u044f \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u043c\u043e\u0436\u0435 \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0441\u0430\u043c\u0435 \u0446\u0435. \u0426\u0435 \u043d\u0435 \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u043e\u0432\u043e \u043c\u0430\u0454 \u0431\u0443\u0442\u0438 \u0449\u043e\u0441\u044c \u0432\u0435\u043b\u0438\u043a\u0435. \u0426\u0435 \u043c\u043e\u0436\u0435 \u0431\u0443\u0442\u0438 \u0440\u043e\u0431\u043e\u0447\u0438\u0439 \u0430\u0440\u043a\u0443\u0448, \u0441\u043f\u0438\u0441\u043e\u043a \u0441\u043b\u0456\u0432, \u0447\u0435\u043a\u043b\u0456\u0441\u0442, \u043a\u043e\u0440\u043e\u0442\u043a\u0438\u0439 \u043f\u043e\u0441\u0456\u0431\u043d\u0438\u043a \u0430\u0431\u043e \u043a\u043e\u0440\u0438\u0441\u043d\u0438\u0439 PDF-\u0444\u0430\u0439\u043b, \u043f\u043e\u0432\u2019\u044f\u0437\u0430\u043d\u0438\u0439 \u0456\u0437 \u0442\u0438\u043c, \u0449\u043e \u0432\u0438 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0454\u0442\u0435.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u043e\u0434\u0443\u043c\u0430\u0439\u0442\u0435 \u043f\u0440\u043e \u0441\u0432\u043e\u0433\u043e \u0456\u0434\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0430. \u042f\u043a\u0443 \u043d\u0435\u0432\u0435\u043b\u0438\u043a\u0443 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0443 \u0432\u0438 \u043c\u043e\u0433\u043b\u0438 \u0431 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u0442\u0438 \u0439\u043e\u043c\u0443 \u0432\u0438\u0440\u0456\u0448\u0438\u0442\u0438 \u043f\u0440\u043e\u0441\u0442\u043e \u0437\u0430\u0440\u0430\u0437? \u042f\u043a\u0449\u043e \u0432\u0438 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0454\u0442\u0435 \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0443 \u043b\u0456\u043a\u0430\u0440\u044f\u043c, \u043c\u043e\u0436\u043d\u0430 \u0441\u0442\u0432\u043e\u0440\u0438\u0442\u0438 PDF-\u0444\u0430\u0439\u043b \u0456\u0437 \u043a\u043e\u0440\u0438\u0441\u043d\u0438\u043c\u0438 \u0444\u0440\u0430\u0437\u0430\u043c\u0438 \u0434\u043b\u044f \u0441\u043f\u0456\u043b\u043a\u0443\u0432\u0430\u043d\u043d\u044f \u0437 \u043f\u0430\u0446\u0456\u0454\u043d\u0442\u0430\u043c\u0438. \u042f\u043a\u0449\u043e \u0432\u0438 \u043f\u0440\u0430\u0446\u044e\u0454\u0442\u0435 \u0437 \u043f\u043e\u0447\u0430\u0442\u043a\u0456\u0432\u0446\u044f\u043c\u0438, \u043c\u043e\u0436\u043d\u0430 \u0437\u0430\u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0432\u0430\u0442\u0438 \u043f\u0440\u043e\u0441\u0442\u0438\u0439 \u0447\u0435\u043a\u043b\u0456\u0441\u0442 \u0456\u0437 \u043b\u0435\u043a\u0441\u0438\u043a\u043e\u044e. \u0410 \u044f\u043a\u0449\u043e \u0432\u0438 \u0433\u043e\u0442\u0443\u0454\u0442\u0435 \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0456\u0432 \u0434\u043e \u0456\u0441\u043f\u0438\u0442\u0443, \u043c\u043e\u0436\u043d\u0430 \u0441\u0442\u0432\u043e\u0440\u0438\u0442\u0438 \u043e\u0434\u043d\u043e\u0441\u0442\u043e\u0440\u0456\u043d\u043a\u043e\u0432\u0438\u0439 \u0447\u0435\u043a\u043b\u0456\u0441\u0442 \u0434\u043b\u044f \u043f\u0456\u0434\u0433\u043e\u0442\u043e\u0432\u043a\u0438.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0438 \u0442\u0430\u043a\u043e\u0436 \u043c\u043e\u0436\u0435\u0442\u0435 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0432\u0430\u0442\u0438 \u0446\u0435\u0439 \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b \u0437\u0430 \u043c\u0435\u0436\u0430\u043c\u0438 \u0441\u0432\u043e\u0433\u043e \u0441\u0430\u0439\u0442\u0443. \u0414\u043e\u0434\u0430\u0439\u0442\u0435 QR-\u043a\u043e\u0434 \u043d\u0430 \u0432\u0456\u0437\u0438\u0442\u0456\u0432\u043a\u0443, \u043f\u0440\u0435\u0437\u0435\u043d\u0442\u0430\u0446\u0456\u044e, \u043f\u043b\u0430\u043a\u0430\u0442 \u0447\u0438 \u0456\u043d\u0448\u0456 \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b\u0438 \u0442\u0430 \u0441\u043f\u0440\u044f\u043c\u043e\u0432\u0443\u0439\u0442\u0435 \u043b\u044e\u0434\u0435\u0439 \u0431\u0435\u0437\u043f\u043e\u0441\u0435\u0440\u0435\u0434\u043d\u044c\u043e \u043d\u0430 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0410\u043b\u0435 \u043d\u0435 \u0441\u0442\u0432\u043e\u0440\u044e\u0439\u0442\u0435 \u0431\u0435\u0437\u043a\u043e\u0448\u0442\u043e\u0432\u043d\u0438\u0439 \u043c\u0430\u0442\u0435\u0440\u0456\u0430\u043b \u043b\u0438\u0448\u0435 \u0442\u043e\u043c\u0443, \u0449\u043e \u0432\u0441\u0456 \u043a\u0430\u0436\u0443\u0442\u044c, \u0449\u043e \u0432\u0456\u043d \u0443 \u0432\u0430\u0441 \u043c\u0430\u0454 \u0431\u0443\u0442\u0438. \u041f\u043e\u0434\u0431\u0430\u0439\u0442\u0435 \u043f\u0440\u043e \u0442\u0435, \u0449\u043e\u0431 \u0432\u0456\u043d \u0431\u0443\u0432 \u0441\u043f\u0440\u0430\u0432\u0434\u0456 \u043a\u043e\u0440\u0438\u0441\u043d\u0438\u043c \u0456 \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0438\u043c \u0434\u043b\u044f \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0456\u0432, \u044f\u043a\u0438\u0445 \u0432\u0438 \u0445\u043e\u0447\u0435\u0442\u0435 \u0437\u0430\u043b\u0443\u0447\u0438\u0442\u0438. \u0412\u0456\u043d \u043c\u0430\u0454 \u0434\u0430\u0442\u0438 \u043b\u044e\u0434\u044f\u043c \u043d\u0435\u0432\u0435\u043b\u0438\u043a\u0435 \u0443\u044f\u0432\u043b\u0435\u043d\u043d\u044f \u043f\u0440\u043e \u0442\u0435, \u0449\u043e \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u0457\u043c \u0437\u0430\u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0432\u0430\u0442\u0438, \u0430 \u0442\u0430\u043a\u043e\u0436 \u043f\u0440\u043e\u0441\u0442\u0438\u0439 \u0441\u043f\u043e\u0441\u0456\u0431 \u0437\u043d\u043e\u0432\u0443 \u0437\u043d\u0430\u0439\u0442\u0438 \u0432\u0430\u0441, \u043a\u043e\u043b\u0438 \u0432\u043e\u043d\u0438 \u0431\u0443\u0434\u0443\u0442\u044c \u0433\u043e\u0442\u043e\u0432\u0456 \u0434\u043e \u0431\u0456\u043b\u044c\u0448\u043e\u0433\u043e.<\/p>\n\n\n\n<h2 id=\"h-5-your-website-looks-abandoned\" class=\"wp-block-heading\">5. \u0412\u0430\u0448 \u0441\u0430\u0439\u0442 \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u0454 \u0437\u0430\u043d\u0435\u0434\u0431\u0430\u043d\u0438\u043c<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0423\u044f\u0432\u0456\u0442\u044c, \u0449\u043e \u0432\u0438 \u0437\u043d\u0430\u0439\u0448\u043b\u0438 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0447\u0430 \u0456\u043d\u043e\u0437\u0435\u043c\u043d\u043e\u0457 \u043c\u043e\u0432\u0438, \u0441\u0430\u0439\u0442 \u044f\u043a\u043e\u0433\u043e \u0432\u0430\u043c \u0434\u0443\u0436\u0435 \u0441\u043f\u043e\u0434\u043e\u0431\u0430\u0432\u0441\u044f. \u0412\u0438 \u0447\u0438\u0442\u0430\u0454\u0442\u0435 \u043f\u0440\u043e \u0437\u0430\u043d\u044f\u0442\u0442\u044f, \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434\u0430\u0454\u0442\u0435 \u043f\u043e\u0441\u043b\u0443\u0433\u0438 \u0439 \u0440\u0430\u043f\u0442\u043e\u043c \u043f\u043e\u043c\u0456\u0447\u0430\u0454\u0442\u0435, \u0449\u043e \u0432 \u043d\u0438\u0436\u043d\u044c\u043e\u043c\u0443 \u043a\u043e\u043b\u043e\u043d\u0442\u0438\u0442\u0443\u043b\u0456 \u0434\u043e\u0441\u0456 \u0441\u0442\u043e\u0457\u0442\u044c \u00a9 2019. \u0412\u0438 \u043f\u0435\u0440\u0435\u0445\u043e\u0434\u0438\u0442\u0435 \u0434\u043e \u0431\u043b\u043e\u0433\u0443 \u0439 \u0431\u0430\u0447\u0438\u0442\u0435, \u0449\u043e \u043e\u0441\u0442\u0430\u043d\u043d\u044e \u0441\u0442\u0430\u0442\u0442\u044e \u043e\u043f\u0443\u0431\u043b\u0456\u043a\u0443\u0432\u0430\u043b\u0438 \u0442\u0440\u0438 \u0440\u043e\u043a\u0438 \u0442\u043e\u043c\u0443.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0427\u0438 \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0454 \u0446\u044f \u043b\u044e\u0434\u0438\u043d\u0430 \u0434\u043e\u0441\u0456? \u0427\u0438 \u043f\u0440\u0430\u0446\u044e\u0454 \u0449\u0435 \u0446\u0435\u0439 \u0441\u0430\u0439\u0442? \u0427\u0438 \u0432\u0430\u0440\u0442\u043e \u0432\u0437\u0430\u0433\u0430\u043b\u0456 \u043f\u0438\u0441\u0430\u0442\u0438 \u0457\u0439 \u043f\u043e\u0432\u0456\u0434\u043e\u043c\u043b\u0435\u043d\u043d\u044f?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0426\u0435 \u043d\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u0454, \u0449\u043e \u0432\u0430\u043c \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0449\u043e\u0442\u0438\u0436\u043d\u044f \u043f\u0443\u0431\u043b\u0456\u043a\u0443\u0432\u0430\u0442\u0438 \u043d\u043e\u0432\u0443 \u0441\u0442\u0430\u0442\u0442\u044e \u0432 \u0431\u043b\u043e\u0437\u0456 \u0430\u0431\u043e \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0437\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0434\u0438\u0437\u0430\u0439\u043d \u0441\u0430\u0439\u0442\u0443. \u0414\u043e\u0441\u0442\u0430\u0442\u043d\u044c\u043e \u0434\u0430\u0442\u0438 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0430\u043c \u043a\u0456\u043b\u044c\u043a\u0430 \u043e\u0437\u043d\u0430\u043a \u0442\u043e\u0433\u043e, \u0449\u043e \u0437\u0430 \u0441\u0430\u0439\u0442\u043e\u043c \u0434\u043e\u0441\u0456 \u0441\u0442\u043e\u0457\u0442\u044c \u0440\u0435\u0430\u043b\u044c\u043d\u0430 \u043b\u044e\u0434\u0438\u043d\u0430, \u044f\u043a\u0430 \u0430\u043a\u0442\u0438\u0432\u043d\u043e \u043f\u0440\u0430\u0446\u044e\u0454.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u0435\u0440\u0435\u0432\u0456\u0440\u0442\u0435 \u0440\u0456\u043a, \u0437\u0430\u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0439 \u0443 \u043d\u0438\u0436\u043d\u044c\u043e\u043c\u0443 \u043a\u043e\u043b\u043e\u043d\u0442\u0438\u0442\u0443\u043b\u0456 \u0432\u0430\u0448\u043e\u0433\u043e \u0441\u0430\u0439\u0442\u0443. \u042f\u043a\u0449\u043e \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0456\u0441\u043d\u0443\u0454 \u0432\u0436\u0435 \u043a\u0456\u043b\u044c\u043a\u0430 \u0440\u043e\u043a\u0456\u0432, \u043c\u043e\u0436\u043d\u0430 \u0432\u043a\u0430\u0437\u0430\u0442\u0438 \u0434\u0456\u0430\u043f\u0430\u0437\u043e\u043d, \u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434 \u00a9 2016\u20132026. \u0426\u0435 \u0442\u0430\u043a\u043e\u0436 \u043d\u0435\u043d\u0430\u0432\u2019\u044f\u0437\u043b\u0438\u0432\u043e \u043f\u043e\u043a\u0430\u0436\u0435, \u044f\u043a \u0434\u0430\u0432\u043d\u043e \u0432\u0438 \u043f\u0440\u0430\u0446\u044e\u0454\u0442\u0435. \u041f\u0456\u0434\u0442\u0440\u0438\u043c\u0443\u0439\u0442\u0435 \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u0432\u0430\u0436\u043b\u0438\u0432\u043e\u0457 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043f\u0440\u043e \u0441\u0432\u043e\u0457 \u0437\u0430\u043d\u044f\u0442\u0442\u044f \u0442\u0430 \u043f\u043e\u0441\u043b\u0443\u0433\u0438. \u0410 \u044f\u043a\u0449\u043e \u0443 \u0432\u0430\u0441 \u0454 \u0431\u043b\u043e\u0433, \u043d\u0430\u043c\u0430\u0433\u0430\u0439\u0442\u0435\u0441\u044f \u0447\u0430\u0441 \u0432\u0456\u0434 \u0447\u0430\u0441\u0443 \u0449\u043e\u0441\u044c \u043f\u0443\u0431\u043b\u0456\u043a\u0443\u0432\u0430\u0442\u0438, \u043d\u0430\u0432\u0456\u0442\u044c \u044f\u043a\u0449\u043e \u043d\u0435 \u043c\u0430\u0454\u0442\u0435 \u0447\u0430\u0441\u0443 \u0434\u043e\u0442\u0440\u0438\u043c\u0443\u0432\u0430\u0442\u0438\u0441\u044f \u0447\u0456\u0442\u043a\u043e\u0433\u043e \u0433\u0440\u0430\u0444\u0456\u043a\u0430 \u043f\u0443\u0431\u043b\u0456\u043a\u0430\u0446\u0456\u0439.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041d\u0435\u0449\u043e\u0434\u0430\u0432\u043d\u044f \u0441\u0442\u0430\u0442\u0442\u044f \u0432 \u0431\u043b\u043e\u0437\u0456 \u043c\u043e\u0436\u0435 \u043d\u0435 \u043b\u0438\u0448\u0435 \u0437\u0430\u043b\u0443\u0447\u0430\u0442\u0438 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0456\u0432 \u0456\u0437 Google. \u0412\u043e\u043d\u0430 \u0442\u0430\u043a\u043e\u0436 \u043c\u043e\u0436\u0435 \u0441\u043a\u0430\u0437\u0430\u0442\u0438 \u043b\u044e\u0434\u0438\u043d\u0456, \u044f\u043a\u0430 \u0449\u043e\u0439\u043d\u043e \u0432\u0430\u0441 \u0437\u043d\u0430\u0439\u0448\u043b\u0430: \u00ab\u0422\u0430\u043a, \u044f \u0434\u043e\u0441\u0456 \u0442\u0443\u0442. \u0426\u0435\u0439 \u0441\u0430\u0439\u0442 \u0436\u0438\u0432\u0438\u0439\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0430\u0448 \u0441\u0430\u0439\u0442 \u043d\u0435 \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u043e\u0432\u043e \u043c\u0430\u0454 \u0432\u0438\u0433\u043b\u044f\u0434\u0430\u0442\u0438 \u0442\u0430\u043a, \u043d\u0456\u0431\u0438 \u0432\u0438 \u043e\u043d\u043e\u0432\u0438\u043b\u0438 \u0439\u043e\u0433\u043e \u043f\u2019\u044f\u0442\u044c \u0445\u0432\u0438\u043b\u0438\u043d \u0442\u043e\u043c\u0443. \u0413\u043e\u043b\u043e\u0432\u043d\u0435, \u0449\u043e\u0431 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u0447\u0456 \u043d\u0435 \u0437\u0430\u043c\u0438\u0441\u043b\u044e\u0432\u0430\u043b\u0438\u0441\u044f, \u0447\u0438 \u043d\u0435 \u0437\u043d\u0438\u043a\u043b\u0438 \u0432\u0438 \u0449\u0435 \u043f\u2019\u044f\u0442\u044c \u0440\u043e\u043a\u0456\u0432 \u0442\u043e\u043c\u0443.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. \u041d\u0456\u0445\u0442\u043e \u043d\u0435 \u043c\u043e\u0436\u0435 \u0437\u043d\u0430\u0439\u0442\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0443 Google<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0430\u043c \u043d\u0435 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0441\u0442\u0430\u0432\u0430\u0442\u0438 \u0435\u043a\u0441\u043f\u0435\u0440\u0442\u043e\u043c \u0456\u0437 SEO, \u0449\u043e\u0431 \u043f\u043e\u0447\u0430\u0442\u0438 \u043f\u043e\u043a\u0440\u0430\u0449\u0443\u0432\u0430\u0442\u0438 \u0441\u0432\u0456\u0439 \u0441\u0430\u0439\u0442. \u0404 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\u043f\u0440\u043e\u043f\u043e\u043d\u0443\u0454\u0442\u0435 \u0437\u0430\u043d\u044f\u0442\u0442\u044f \u0437 \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u0457 \u0434\u043b\u044f \u043b\u0456\u043a\u0430\u0440\u0456\u0432, \u043e\u0431\u043e\u0432\u2019\u044f\u0437\u043a\u043e\u0432\u043e \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0439\u0442\u0435 \u0442\u0430\u043a\u0456 \u0441\u043b\u043e\u0432\u043e\u0441\u043f\u043e\u043b\u0443\u0447\u0435\u043d\u043d\u044f, \u044f\u043a <em>\u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0430 \u0434\u043b\u044f \u043b\u0456\u043a\u0430\u0440\u0456\u0432<\/em> \u0430\u0431\u043e <em>\u0410\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0430 \u0434\u043b\u044f \u043c\u0435\u0434\u0438\u0447\u043d\u0438\u0445 \u043f\u0440\u0430\u0446\u0456\u0432\u043d\u0438\u043a\u0456\u0432<\/em> \u0442\u0430\u043c, \u0434\u0435 \u0432\u043e\u043d\u0438 \u043f\u0440\u0438\u0440\u043e\u0434\u043d\u043e \u0432\u043f\u0438\u0441\u0443\u044e\u0442\u044c\u0441\u044f \u0432 \u0442\u0435\u043a\u0441\u0442. \u041d\u0435 \u043e\u0447\u0456\u043a\u0443\u0439\u0442\u0435, \u0449\u043e Google \u0441\u0430\u043c \u0437\u0434\u043e\u0433\u0430\u0434\u0430\u0454\u0442\u044c\u0441\u044f, \u043f\u0440\u043e \u0449\u043e \u0432\u0430\u0448 \u0441\u0430\u0439\u0442.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u041f\u043e\u0442\u0456\u043c \u043f\u0435\u0440\u0435\u0432\u0456\u0440\u0442\u0435 \u0437\u0430\u0433\u043e\u043b\u043e\u0432\u043a\u0438 \u0441\u0432\u043e\u0457\u0445 \u0441\u0442\u043e\u0440\u0456\u043d\u043e\u043a. \u0417\u0430\u043c\u0456\u0441\u0442\u044c \u0447\u043e\u0433\u043e\u0441\u044c \u0440\u043e\u0437\u043f\u043b\u0438\u0432\u0447\u0430\u0441\u0442\u043e\u0433\u043e \u043d\u0430 \u043a\u0448\u0442\u0430\u043b\u0442 \u00ab\u041c\u043e\u0457 \u043f\u043e\u0441\u043b\u0443\u0433\u0438\u00bb \u0431\u0456\u043b\u044c\u0448 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0438\u0439 \u0437\u0430\u0433\u043e\u043b\u043e\u0432\u043e\u043a \u0434\u043e\u043f\u043e\u043c\u043e\u0436\u0435 \u0456 Google, \u0456 \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u0438\u043c \u0441\u0442\u0443\u0434\u0435\u043d\u0442\u0430\u043c \u0437\u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438, \u0449\u043e \u0432\u043e\u043d\u0438 \u0437\u043d\u0430\u0439\u0434\u0443\u0442\u044c \u043d\u0430 \u0446\u0456\u0439 \u0441\u0442\u043e\u0440\u0456\u043d\u0446\u0456.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0438 \u0442\u0430\u043a\u043e\u0436 \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u0435\u0440\u0435\u0432\u0456\u0440\u0438\u0442\u0438 \u0437\u0430\u0433\u043e\u043b\u043e\u0432\u043a\u0438, \u0430\u043b\u044c\u0442\u0435\u0440\u043d\u0430\u0442\u0438\u0432\u043d\u0438\u0439 \u0442\u0435\u043a\u0441\u0442 \u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u044c \u0456 \u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u043c\u0456\u0436 \u043f\u043e\u0432\u2019\u044f\u0437\u0430\u043d\u0438\u043c\u0438 \u0437\u0430 \u0442\u0435\u043c\u043e\u044e \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0430\u043c\u0438 \u0442\u0430 \u0441\u0442\u0430\u0442\u0442\u044f\u043c\u0438 \u0431\u043b\u043e\u0433\u0443. \u0426\u0435 \u0434\u0440\u0456\u0431\u043d\u0438\u0446\u0456, \u0430\u043b\u0435 \u0440\u0430\u0437\u043e\u043c \u0432\u043e\u043d\u0438 \u0434\u043e\u043f\u043e\u043c\u0430\u0433\u0430\u044e\u0442\u044c \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0438\u043c \u0441\u0438\u0441\u0442\u0435\u043c\u0430\u043c \u043a\u0440\u0430\u0449\u0435 \u0440\u043e\u0437\u0443\u043c\u0456\u0442\u0438 \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0443 \u0442\u0430 \u0432\u043c\u0456\u0441\u0442 \u0432\u0430\u0448\u043e\u0433\u043e \u0441\u0430\u0439\u0442\u0443.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0417\u0432\u0456\u0441\u043d\u043e, \u0446\u0435 \u043b\u0438\u0448\u0435 \u0441\u0430\u043c\u0456 \u043e\u0441\u043d\u043e\u0432\u0438 SEO. \u0410\u043b\u0435 \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u043f\u043e\u0447\u0430\u0442\u0438 \u0437 \u0431\u0430\u0437\u043e\u0432\u0438\u0445 \u0440\u0435\u0447\u0435\u0439 \u0443\u0436\u0435 \u0441\u044c\u043e\u0433\u043e\u0434\u043d\u0456. \u0410 \u0432 \u043e\u043a\u0440\u0435\u043c\u0456\u0439 \u0441\u0442\u0430\u0442\u0442\u0456 \u044f \u0437\u043d\u0430\u0447\u043d\u043e \u0434\u0435\u0442\u0430\u043b\u044c\u043d\u0456\u0448\u0435 \u0440\u043e\u0437\u043f\u043e\u0432\u0456\u043c \u043f\u0440\u043e SEO \u0434\u043b\u044f \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0447\u0456\u0432 \u0456\u043d\u043e\u0437\u0435\u043c\u043d\u0438\u0445 \u043c\u043e\u0432.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. \u042f \u0434\u043e\u0441\u0456 \u043d\u0435 \u0440\u043e\u0437\u0443\u043c\u0456\u044e, \u0449\u043e \u0441\u0430\u043c\u0435 \u0432\u0438 \u043f\u0440\u043e\u0434\u0430\u0454\u0442\u0435<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u00ab\u042f \u0432\u0438\u043a\u043b\u0430\u0434\u0430\u044e \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0443\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0414\u043e\u0431\u0440\u0435, \u0430\u043b\u0435 \u0447\u043e\u0433\u043e \u0441\u0430\u043c\u0435 \u044f \u043c\u043e\u0436\u0443 \u0443 \u0432\u0430\u0441 \u043d\u0430\u0432\u0447\u0438\u0442\u0438\u0441\u044f?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0412\u0438 \u043d\u0430\u0432\u0447\u0430\u0454\u0442\u0435 \u0437 \u043d\u0443\u043b\u044f? \u0412\u0438\u043a\u043b\u0430\u0434\u0430\u0454\u0442\u0435 \u0431\u0456\u0437\u043d\u0435\u0441-\u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0443? \u0410\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u0443 \u0434\u043b\u044f \u043b\u0456\u043a\u0430\u0440\u0456\u0432? \u041f\u0440\u043e\u0432\u043e\u0434\u0438\u0442\u0435 \u0440\u043e\u0437\u043c\u043e\u0432\u043d\u0456 \u0437\u0430\u043d\u044f\u0442\u0442\u044f? 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\u0432\u0438\u043a\u043b\u0430\u0434\u0430\u0447\u0456\u0432 \u0456\u043d\u043e\u0437\u0435\u043c\u043d\u0438\u0445 \u043c\u043e\u0432. \u042f \u043c\u043e\u0436\u0443 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u0443\u0432\u0430\u0442\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0456\u0437 \u043f\u043e\u0433\u043b\u044f\u0434\u0443 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443, SEO \u0442\u0430 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0446\u044c\u043a\u043e\u0433\u043e \u0434\u043e\u0441\u0432\u0456\u0434\u0443 \u0439 \u043f\u043e\u043a\u0430\u0437\u0430\u0442\u0438, \u0449\u043e \u0432\u0436\u0435 \u0434\u043e\u0431\u0440\u0435 \u043f\u0440\u0430\u0446\u044e\u0454, \u0449\u043e \u043c\u043e\u0436\u043d\u0430 \u043f\u043e\u043a\u0440\u0430\u0449\u0438\u0442\u0438 \u0456 \u0449\u043e \u044f \u0431 \u0437\u043c\u0456\u043d\u0438\u043b\u0430.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0410\u0434\u0436\u0435 \u0456\u043d\u043e\u0434\u0456 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Sometimes because I\u2019m curious and sometimes because someone hires me to evaluate a website.&nbsp; And I keep noticing the same problems. These language teacher website mistakes are often surprisingly easy to fix. The interesting thing is that many of these websites actually look good. 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